Publitas Blog — Discovery Commerce And Shoppable Content

Eco-friendly shopping concept featuring a canvas tote bag with a recycling symbol, a reusable green water bottle, and a smartphone displaying sustainable clothing and packaging, with green plants and a map of South America in the background.

Inspiration

Sustainable Shopping Surges in Latin America – Brands, Take Note

A collage of several pages from digital lookbooks showing fashion and home decor.

Inspiration

How to Create a Digital Lookbook Online Using Publitas

A collection of summer-themed digital catalog covers. Bright outside, yellow colors, and stylish summer fashion.

Inspiration

Top 6 Digital Catalog Examples to Explore for Spring 2025

An icon of a chatbot on a blue background to represent Retail AI.

Tips and Best Practices

How Can Retail AI Help You Boost Sales In Q4 2024

A digital catalog dashboard on a blue background showing performance metrics.

Tips and Best Practices

How to Use Digital Catalog Performance Metrics to Boost Results

Illustration of a guy and girl shaking hands. Both profiting from affiliate marketing.

Tips and Best Practices

How Retailers Can Use Affiliate Marketing to Increase AOV

Logos Publitas and Offerista

Reach

The future of the brochure: Offerista and Publitas launch Europe-wide cooperation

An illustration of a retail space that combines screens and digital technology with real-world shopping. It is the header for the blog about visual merchandising.

Inspiration

Transform Your Digital Catalog with Visual Merchandising Techniques

A catalog illustration with various content accessibility related icons such as a braille icon, a hearing device, and audio as screen reader.

Accessibility

Increasing Digital Content Accessibility for Retail Marketing Success

A video of a couch floating above a magazine page about that couch to indicate short-form videos can be embedded in digital catalogs.

Tips and Best Practices

How to Create Successful Short-Form Videos for Your Digital Catalogs

A shopping cart on a blue background with the message: "Checkout Complete", to indicate reduced cart abandonment.

Tips and Best Practices

Navigating Cart Abandonment: Expert Insights to Beat The 70% Average

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